Now a days Every Business is getting Online. It is much bigger than the Past because of Information Technology and Communication Systems rapidly growing in the World.
The World with out Mobile even we can't imagine this in the present scenario. The latest Technology and Communication System growing rapidly and competing in the World with various updated features and Innovative Up gradation.
Even Small business need to get presence Online that which gets big Impact in the Marketing Strategy and Promotion. The Latest Technologies with Globalization sweeping the Boundaries of the Regions, Countries and Continentals.
If a Business which have Web Presence is a good thing but it's not Sufficient in the Aspect of Marketing and Promotion Strategy. The Business need much more than that which can easily get the Targeted Customer Attention for any Business.
Like wise People using Technology and Vastly at the same time technology is utilized by People. The Major Advantage for any Business is having Mobile Presence for their Business. There is Majority People using Smart Phones having vast features.
Now the Smart Phone became as Important as Organ in the Human Life and leading him that there is no life with out Oxygen in the same way no life with out Smart Phone.
Olden days it is hard to reach the Customers for the Companies and Businesses.They need to approach direct marketing Strategy or Media Channels to reach them. But Now a days it is easy to communicate with the Users and customers through Mobile Apps.
There are more than 70% of people using Mobile Phones across the globe and there are 90% of time mobile users spending on Mobile Apps. This is indicating the necessary of building Mobile Apps for Every Business. The Rich Nations like USA, UK, Japan, Russia, Australia, Singapore and other Europe Countries long with Growing countries like India, China are using the Mobile Phones. which have a huge demand for Smart Phones and it's usage.
There are various Smart phone Users using various Operating Systems for their Smart Phones like Android, iOS, Windows and Blackberry where the major part of Apps Building based on there Technologies. The Majority Share of Mobile technology took by Android which 1st Largest Mobile App Developing Technology, The 2nd Largest Mobile App Technology users for iOS and 3rd Largest users for Windows Mobile Apps.
There are many companies providing Mobile Apps Development Services for Small and Large Businesses. The Companies develop Mobile Apps for Their Clients and Customers. Those who are having eCommerce Business should have a Mobile App to reach the Mobile Visitors and Customers. Customers can easily access the Website or Business to buy the Products by installing app on their Mobile or Smart phone which makes easy with in few minutes that they can spend less time for Shopping Online. By cutting edge the Traffic Jam and Traveling for Shopping.
Having a Mobile Apps for such kind of eCommerce Businesses can help to reach the Audience to get the Attention and Promote their Business directly with out any Marketing Strategy and Approach. This can be possible only with a Mobile.
If you need to Promote your Business easily and directly to reach the Customers that means Your Business definitely you need built Mobile Apps For Your Businesses or Products.
We often hear about software acquisitions for huge amounts of money. Most recently, the search software Vurb is reported to be in the process of being bought by Snapchat for $110m.
Let's look back at some of the most expensive takeovers of web and mobile apps, focusing on the most memorable names.
WhatsApp bought by Facebook for $19bn
It's the annoying name that makes it sounds like you're asking someone what's up, but not quite. WhatsApp was bought by Facebook for $19bn two years ago.
An interesting article by Tech Crunch explains why this valuation was not so ludicrous. And it did seem ludicrous – at the time of the acquisition, WhatsApp wasn't even used widely in the US.
However, Facebook had previously missed out on buying Snapchat, so felt they had to make a meaty offer for WhatsApp. It also meant they avoided Google acquiring it.
Instagram bought by Facebook for $1bn
Facebook's other software biggie. Instagram was bought for the pocket change of $1bn, a bargain in hindsight (at the time of the acquisition in 2012 it was considered a lot for a start up). It is now valued at about $35bn by Citigroup. Eye bulge emoji.
Bitstrips bought by Snapchat for $100m
This isn't as expensive as the others and Bitstrips is less of a household name, but the thread here is the acquisition merry-go-round, as Facebook had previously failed to buy Snapchat (they didn't offer enough money).
Bitstrips is behind the Bitmoji cartoon characters – pre drawn templates that you can choose from to create comic strips and avatars.
Vine bought by Twitter for $30m*
I wanted to include a Twitter acquisition and this is one of the most well known, given that it's described as a 'vine' when someone posts a vine-hosted mini-video, rather than just a 'video'.
*This figure is disputed with $970m also mentioned. Stock value could account for this, though there doesn't seem to be a definitive answer.
Waze bought by Google for $966m
We haven't had a company gobbled up by Google yet, so here it is. Waze is a type of GPS and social sat nav. It takes data from users, who can also report crashes, traffic jams, etc.
Skype bought by eBay for $2.6bn
Companies can be acquired more than once, this time we're chosen to highlight one of the earlier acquisitions, as Skype was eventually bought by Microsoft for $8.5bn.
Early Skype software development took place in Estonia, and Microsoft have maintained a large base there.
YouTube bought by Google for $1.65bn
Another Google acquisition, and this is one of their most famous. They practically picked YouTube up at car boot sale for $1.65bn, when you consider it is an omnipresent online fixture.
Last year it was valued at about $70bn by analysts.
Myspace bought by News Corporation for $580m
A list of spendy acquisitions wouldn't be complete without mentioning myspace, bought for $580m and later sold (to Justin Timberlake and friends) for $35m.
But that doesn't tell the whole story. Myspace remained popular for years following the acquisition, and its valuation kept going up.
In 2008, Facebook became a bigger force, and Myspace continued to decline.
LinkedIn bought by Microsoft for $26.2bn
Another purchase by Microsoft and an ongoing acquisition expected to complete by the end of the year. The acquisition will boost Microsoft social networking portfolio.
Viber bought by Rakuten for $900m
Viber, a messaging app similar to Skype, was acquired by Rakuten, a Japanese online retailer, in 2014. At the time, Rakuten's chief executive said they would be unable to create such an app on their own, and it provided new communication strategies for them.
Eastpoint Software Mobile App Development Company Cambridge, Surrey, UK, Twickenham, Richmond, Chelmsford, London, West London and Colchester. We are a great way to reach out and grow your business, but they also have specific benefits. Mobile apps can utilize phone features, such as notifications, camera and location, broadening the scope of what can be achieved. We work on software projects, including apps and websites, for clients across East Anglia and London. To speak to us about your website, app, or content management system requirements, We have offices in Cambridge and London, and are based in Cambridge. Our office is at the Mount Pleasant House, do come and meet us to discuss projects.call 01223 690 164or email email@example.com.
Xamarin became popular for building mobile applications because it brought the programming language C# to Android, iOS and Windows Phone apps, allowing developers to use their existing coding expertise for mobile app development.
But that isn't really what makes the Xamarin framework special.
When developers use Xamarin, they are able to share code between Android, iOS and Windows Phone while still producing native mobile apps – which means the app functions just as well as if it had been written in the specific framework for that phone, rather than a cross-platform framework.
How code sharing still creates native mobile apps
Sharing code across mobile development platforms means that you can share code between iOS, Android and Windows, rather than having to rewrite 100% new code if you wanted an app that worked on more than one operating system.
Arguably the most important thing about Xamarin, and the thing that differs most from its closest alternatives, is that the final product is the same as if you had used the native language.
For example, a photography app being used on an iPhone should ideally be using code meant for an iPhone and an iPhone camera, not something written for Android that may work on iPhone, but not make the best use of the iPhone camera's features.
In this example, Xamarin offers the opportunity to share some of the general logic behind the photography app, without recycling the unsuitable Android code. The code that cannot be shared is rewritten, which will likely be a fair chunk of it.
Xamarin doesn't require you to write generic code that detracts from a specific mobile device, it instead shares the code where possible, but not all the time.
Anything you can do while creating an iOS app with Swift (the development language used for Apple) you can also do in Xamarin.
Big changes for Xamarin mobile development
Earlier this year Xamarin was acquired by Microsoft for a reported $400million. It was then announced at the Build 2016 keynote (a developer conference) that Xamarin would be integrated into Visual Studio.
This was great news for mobile app developers. It meant you no longer needed to pay for each Xamarin account you needed to develop in each platform. If you already used Microsoft's Visual Studio, Xamarin was included, while some versions of Xamarin can be used without needing Visual Studio, too.
Is Xamarin the best choice for mobile app development?
Xamarin isn't necessarily better, but it offers benefits for cross-platform app development. This has the potential to save on coding time, enabling developers to pass cost savings to clients.
The app development company I'm using is using Xamarin for my mobile app, Is this OK?
Xamarin is definitely a reputable choice. Ask your mobile developer why they have chosen it for your specific mobile app, and they should be able to explain without technical jargon.
Are there any alternatives to Xamarin for mobile app development?
Each mobile app requirement is different, and it's too simplistic to say that all cross-platform apps should be made using Xamarin. Alternatives include PhoneGap and Ionic, though neither of these offers the same features as Xamarin. Most notably, you do not produce the equivalent of native mobile apps in the way that you do with Xamarin.
Xamarin is not necessarily any better than anything else. As Xamarin mobile developers ourselves, we don't automatically use it. It depends on the circumstances.
If you are developing only an iOS app, or only an Android app, the cross-platform aspect of Xamarin is probably not relevant. Additionally, if a developer is experienced in either or both iOS and Android development, they will likely be able to code those apps entirely separately just as quickly.
Not all businesses have a formal IT policy, and it's something worth doing. The information shared here came from the cyber crime conference I attended last week in Cambridge, held by the county's PCC. A broader overview of cyber crime in Cambridgeshire can be found in the previous blog post.
What is an IT policy?
You probably already know – a document or collection of documents that set out best practice for staff regarding cyber security, online access, emails, etc.
The aim to to stay safer by educating staff. By having an IT policy, staff should be aware of preventable issues and be able to respond quickly if something is amiss.
How important is it?
We need to do more to protect company data, according to the experts: http://www.cambridge-news.co.uk/Cambridge-companies-beware-cyber-attacks/story-28609175-detail/story.html
According to Cambridgeshire Police, one local medium-sized business went bust due to the extent of a cyber crime, and many companies are victims on a smaller scale (see more in this post).
What should be in an IT policy?
Below are some things to think about:
What is the policy on storage such as USBs? Can staff bring in personal USBs and use them on a work computer?
Who and where are you buying hardware, software and services from?
Passwords Are colleagues allowed to share passwords? Are all desktops and laptops password protected? Network and remote access
Can you logon to the network externally?
Who can access your office? Employees, cleaners, visitors?
Who has access to what?
Email links and attachments
Think about a policy on clicking links, or file extensions to be aware of. For example receiving a .exe file from an unexpected source should be a red flag.
Do you keep backups and who is responsible for them?
Are laptops or towers/monitors left logged in and unattended?
When I hear two-step authentication I think of banks or Google mail logins, where you have a password and a text, or password and security key.
It is also something else just as useful – literally getting a second authorisation before committing to a payment. A common way of scamming money relies on administrative staff not getting a second authorisation after receiving an email from the boss. This is called CEO spoofing (see more on CEO spoofing in previous blog post).
The policy should also include what to do in the event of a security breach (see previous article for advice on this).